OUR BRANDS

Skier’s Choice Manufactures Supra and Moomba Inboard Towboats. Supra was founded in 1981 and is dedicated to delivering precision engineered towboats that provide industry leading performance, bold designs and refined comfort. Moomba was founded in 1990 and provides significant value for consumers with proven entry level towboats that deliver performance, reliability, comfort and fun at entry level price points.

PRODUCT LINES

Skier’s choice brands offer a wide range of models to fill the needs of several different watersports consumers. Whether waterskiing, wake boarding, wake surfing, tubing or just socializing, Skier’s Choice boats deliver and exceptional experience for your customers and their families. 

PRICING

Skier’s Choice products range from entry level models to ultra premium models and offer a wide range of price points to offer consumers.

PRICE POINT

Attractive and reasonable. You will not find another brand that offers more boat for less money. Price points range from entry level to luxury upper end. Dealers benefit from having a wide range of price points to offer consumers.

QUALITY

Skiers Choice products are manufactured in a LEAN manufacturing facility dedicated to quality, safety and environmental awareness. Our production processes and quality control has earned us recognition from the National Marine Manufacturers Association (NMMA) for Customer Satisfaction for the last 12 years straight. Both Moomba and Supra consistently receive over a 90% customer satisfaction rating from surveys delivered to new boat owners over an annual period.

CUSTOMER SERVICE & TECHNICAL SUPPORT

Skiers Choice maintains a dedicated team of professionals to respond to customer and technical inquiries from Skiers Choice dealers and consumers.

SALES & SERVICE DEVELOPMENT

To help our dealers succeed, a number of professional development training programs are available for your sales and service staff through Skiers Choice University Sales and Service School. Training is also available through Indmar Training Classes. Topics include product information, parts and technical training, financial and business management, marketing, sales and more.

MARKETING PLAN

Industry Leading Shopping Experience

• Innovative Website and Build and Quote System
• Professionally Designed Brochures
• Inspiring Photo and Video Content

Lead Generation Program

• Customer Inquiries Delivered Directly To Dealers
• Annual Lead Generation Campaign

Advertising and Public Relations

• Targeted Annual Advertising Campaign
• Strategic Press Releases and Editorial
• Social Media Channels on Facebook, Twitter, Youtube and Instagram

Events and Partnerships

• Partnerships With Several Industry Associations
• Title Sponsor Of The Supra Boats Pro Wakeboard Tour
• Supra Boats Pro Wakeboard and Wakesurf Team

Marketing Tools and Training

• Twice Annual POP Kits
• Dealer Website Filled with Marketing Tools, Education & Resources
• Sales and Marketing Training Tools and Events